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Apr 19, 2024
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AT 725 - Theory and Practice of Apparel/Textile Marketing and DistributionCredits: (3) Theoretical and applied analysis of apparel/textile marketing and distribution strategies, with an emphasis on the effectiveness of a market-oriented approach for decision-making; assessment of environmental forces affecting strategic decisions by firms in the apparel/textile distribution channel; synthesis of past and present trends in order to forecast probable future patterns.
When Offered I, in odd years
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