Mar 28, 2024  
2008-2009 Graduate Catalog 
    
2008-2009 Graduate Catalog [ARCHIVED CATALOG]

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MKTG 810 - Marketing Concepts and Research

Credits: (3)
Presents marketing concepts and marketing research concepts at the graduate level. Emphasis is directed toward managerial strategy development using marketing theories and applied marketing research techniques.

Requisites
Pr.: Three hours of economics, three hours of statistics, and MATH 205 or 220.

When Offered
II


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