Dec 06, 2025  
2009-2010 Graduate Catalog 
    
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2009-2010 Graduate Catalog [ARCHIVED CATALOG]

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MKTG 810 - Marketing Concepts and Research

Presents marketing concepts and marketing research concepts at the graduate level. Emphasis is directed toward managerial strategy development using marketing theories and applied marketing research techniques.

Credits: (3)

Requisites
Pr.: Three hours of economics, three hours of statistics, and MATH 205 or 220.

When Offered
II


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