Dec 01, 2024  
2009-2010 Graduate Catalog 
    
2009-2010 Graduate Catalog [ARCHIVED CATALOG]

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MC 576 - Mass Communications and Political Campaigns


The roles of journalism, advertising and public relations in political campaigns. Examines campaign communication strategies, staffing, and the role of political consultants. Analyzes how voter decision making is affected by mass communications and how voters develop attitudes about candidates and issues.

Credits: (3)

Requisites
Pr.: MC 110 and either MC 200, MC 211, MC 221, or MC 280

When Offered
I, in alternate years


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