Esther Swilley, Head

Business Building Ste 2093
1301 Lovers Lane
785-532-6008
Fax: 785-532-3709
gradbusiness@ksu.edu
https://cba.k-state.edu/academics/departments/marketing/index.html

Programs

The Department of Marketing supports the Master of Business Administration (MBA) and Master of Accountancy (MACC) degrees. 

Programs

Courses

Marketing

• •  MKTG 250 - Introduction to Marketing
• •  MKTG 300 - Introduction to Digital Marketing
• •  MKTG 302 - Brand Marketing
• •  MKTG 305 - Socially Responsible Marketing
• •  MKTG 306 - Business to Business Marketing
• •  MKTG 311 - Services Marketing
• •  MKTG 325 - International Marketing
• •  MKTG 326 - International Business
• •  MKTG 440 - Entertainment Marketing
• •  MKTG 450 - Consumer Behavior
• •  MKTG 480 - Marketing Analytics Fundamentals
• •  MKTG 490 - Undergraduate Research Experience
• •  MKTG 495 - Marketing Internship
• •  MKTG 496 - Special Topics in Marketing
• •  MKTG 498 - Independent Study in Marketing
• •  MKTG 510 - Corporate Marketing Practicum
• •  MKTG 540 - Digital Content Strategy and Development
• •  MKTG 551 - Data Narratives and Visualization
• •  MKTG 630 - Sports Marketing
• •  MKTG 650 - Digital Marketing Analysis and Strategy
• •  MKTG 653 - Applications of Marketing Analytics
• •  MKTG 654 - Marketing Research
• •  MKTG 690 - Marketing Strategy
• •  MKTG 705 - Marketing Concepts and Research
• •  MKTG 842 - Advanced Marketing Research
• •  MKTG 844 - Advanced International Marketing
• •  MKTG 860 - Advanced International Business
• •  MKTG 880 - Applied Marketing Analytics
• •  MKTG 881 - Advanced Marketing Analytics
• •  MKTG 891 - Special Topics in Marketing

Sales

• •  SALES 300 - Fundamentals of Professional Selling
• •  SALES 326 - International Sales Experience
• •  SALES 450 - Sales Technology
• •  SALES 451 - Sales Force Leadership
• •  SALES 452 - Customer Relationship Management
• •  SALES 453 - Advanced Selling
• •  SALES 454 - Sales Practicum
• •  SALES 455 - Sales Negotiation
• •  SALES 456 - Key Account Management
• •  SALES 457 - Cooperation Selling
• •  SALES 496 - Special Topics in Sales
• •  SALES 498 - Independent Study in Sales
• •  SALES 891 - Special Topics in Sales