Dec 07, 2025  
2025-2026 Graduate Catalog 
    
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2025-2026 Graduate Catalog
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MKTG 480 - Marketing Analytics Fundamentals

Credits 3

Students will develop an understanding of data collection, data analysis and data visualization in order to make strategic business decisions.

Repeat for Credit
N

Requisites
Prerequisite: MKTG 250, STAT 250 or equivalent.

Typically Offered
Fall, Spring

K-State 8
Empirical and Quantitative Reasoning


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