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Dec 17, 2024
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POLSC 576 - Mass Communications and Political Campaigns
The roles of journalism, advertising and public relations in political campaigns. Examines campaign communication strategies, staffing, and the roles of political consultants. Analyzes how voter decision making is affected by mass communications and how voters develop attitudes about candidates and issues.
Credits: (3)
Requisites:
Pr.: POLSC 325.
When Offered:
Fall, in alternate years
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