Jan 30, 2025  
2011-2012 Graduate Catalog 
    
2011-2012 Graduate Catalog [ARCHIVED CATALOG]

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MKTG 542 - Professional Selling and Sales Management


Focuses on interpersonal communications between buyers and sellers, both oral and written. The mechanics and intricacies of personal sales presentations, which will be developed through practice. Management of the sales force in non-retail settings including hiring, training, organizing, motivating, supervising, and evaluating sales representatives and techniques of sales forecasting.

Credits: (3)

Requisites:
Pr.: MKTG 400.

When Offered:
Spring


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