BSDMI - Digital Innovation in Media (BS)

The interdisciplinary undergraduate degree in digital innovation in media blends training in digital media, computer science and entrepreneurship to prepare students for careers in the digital economy. Through a rigorous combination of theory, research and application, students will develop a portfolio of in-demand skills to create content, deploy digital advertising and mobile media strategies, analyze data, manage digital projects, design web sites, launch digital businesses, optimize analytics, code and program, convert online customers into buyers, secure networks and think creatively while building social and cultural connections. At the completion of the program, students will have fulfilled the requirements of four credentials without additional courses or semesters: a bachelor's degree, a minor and two certificates.