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Dec 05, 2025
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2025-2026 Undergraduate Catalog
Professional Strategic Selling (BSBA)
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Return to: Marketing
The major in Professional Strategic Selling will build upon the existing sales coursework in Marketing. The establishment of a major in professional strategic selling would:
- Provide a full range of coursework aimed at developing students selling skills;
- Provide an avenue for students who are seeking a sales career to more fully prepare for the realities of the sales role.
- Allow KSU to compete for the growing number of students who desire the opportunity to study the professional strategic selling within the context of business.
- Continue to develop strong connections with businesses locally as well as nationally; a sales major will influence the desire of businesses to recruit for entry level sales positions at K-State;
- Meet the business community’s ever-growing demand for well-prepared sales talent.
The Major in Professional Strategic Selling will focus on the business skills needed to be successful in a sales career. Moreover, this major will open numerous opportunities for our students; recent reports note that demand for well-qualified sales talent is high, and yet the availability of such talent is limited, largely because few universities offer programs in sales education.
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Kansas State University Core: 34-36 Credit Hours
K-State Core is the foundation for an impactful life and career after time at K-State. The K-State Core framework covers six disciplinary areas: English, Communications, Mathematics & Statistics, Natural & Physical Sciences, Social & Behavioral Sciences, and Arts and Humanities. In addition, a seventh area is reserved for institutionally designated use, which K-State is keeping as free electives. In total, the framework takes up 34-35 credit hours of 100 and 200-level coursework. Students who complete their general education elsewhere cannot be required to take additional general education coursework in the disciplinary areas of the framework without permission from KBOR to continue requiring courses in the K-State Core. Program Requirements: 44 credit hours
The curriculum for this major assumes students enter college prepared to take Calculus.
Major Field Requirements: 42 credit hours
Degree Requirements: 21 credit hours
Major Electives: 9 credit hours
Select three courses from list below: Economic Elective: 3 credit hours
Please choose one course (3 credit hours) from the list below. Required Elective: 3 credit hours
Pick one course from list below: Unrestricted Electives: 6 credit hours
Any course numbered 100-level or above offered for credit by a university department. Students are strongly encouraged to use their unrestricted electives to complete for-credit experiential learning opportunities, such as internships, community service/engagement, and study abroad.
Total Hours Required for Graduation: 120
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Return to: Marketing
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