The undergraduate degree in advertising and public relations (Ad & PR) prepares students to influence and inform key audiences and publics through promotional and public image communications strategies. Students will gain industry-focused knowledge and skills in strategic writing and planning, content creation and distribution, relationship management, data-driven decision-making, diversity in media, account management, media planning, media relations, and reputation management. Additionally, hands-on training is prioritized through internship experience and credentialing from industry-recognized certifications in high career growth areas such as social media and digital media. Ad & PR students will be prepared for a range of careers in agency, nonprofit, corporate, government, community, advocacy, and start-up environments. Graduates accept positions as advertising account executives, public relations and communications specialists, brand managers, fundraising and development officers, publicists, social media managers, copywriters, and more.
Admission Requirements
Admission criteria will be consistent with those of the College of Arts & Sciences at Kansas State University. Admission to K-State is test optional and requires achieving either:
- A high school GPA (weighted or unweighted) of 3.25 or higher OR
- ACT composite score of 21 OR an SAT ERW+M of 1060 or higher
AND, if applicable, achieve a 2.0 GPA or higher on all college credit taken in high school.
Graduation Requirements
Successful completion of all degree and university requirements.
