Dec 03, 2024  
2024-2025 Undergraduate Catalog 
    
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2024-2025 Undergraduate Catalog
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MKTG 305 - Socially Responsible Marketing

Credits: 3

Ethical marketing practices in the U.S. and global economy. There is a brief introduction to business ethics, ethics within the marketing mix, ethics and the promotional mix and special topics in marketing ethics. It will include case studies to help build experience with real world domestic and global situations and increase critical thinking and problem-solving skills. 

Repeat for Credit
N

Requisites
Prerequisite: MKTG 250

Typically Offered
Fall or Spring


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