Feb 02, 2025  
2024-2025 Undergraduate Catalog 
    
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2024-2025 Undergraduate Catalog
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MKTG 547 - International Business

Credits: 3

This course provides students with an appreciation of the opportunities and unique challenges in international business, an understanding of the strategic and operational options available to an international firm, and managerial decision making abilities required to be successful abroad. The course examines strategic and operational issues involved in international business activity and how to best manage these issues.

Repeat for Credit
N

Requisites
Prerequisite: MKTG 250, MANGT 220.

Typically Offered
On sufficient demand

K-State 8
Global Issues and Perspectives
Social Sciences


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