PSYCH 545 - Consumer Psychology

Credits: (3)

Survey of psychological principles and facts in perception, learning, attitude formation, personality, etc., as they apply to behavior of consumers.

Note:
500-level psychology courses cannot be taken for graduate credit by students in psychology graduate programs.

Requisites:
Prerequisite: PSYCH 110 and junior standing.

When Offered:
Fall

Kansas State University

Course Catalog

PSYCH 545 - Consumer Psychology