Dec 07, 2025  
2015-2016 Graduate Catalog 
    
Catalog Navigation
  Catalog Home
  Colleges and Departments
  Courses
  Degrees & Certificates Offered
  Graduate School Policies
  About the Catalog
  About the University
  All-University Regulations
  Auxiliary Services and Facilities
  Calendar
  Disclosures
  Enrollment
  Glossary and Abbreviations
  Grades
  Graduate School Admission
  International Programs
  K-State Athletics
  K-State Research and Extension
  Outreach
  Research Facilities and Centers
  Services for Students
  Student Financial Assistance
  Support Services
  Tuition and Fees
  University Faculty
  KSIS
  K-State Libraries
  K-State Online
  WebMail
  My Portfolio
HELP
2015-2016 Graduate Catalog [ARCHIVED CATALOG]

Add to Portfolio (opens a new window)

MKTG 810 - Marketing Concepts and Research

Credits: (3)

Presents marketing concepts and marketing research concepts at the graduate level. Emphasis is directed toward managerial strategy development using marketing theories and applied marketing research techniques.

Requisites:
Prerequisite: Three hours of economics, three hours of statistics, and MATH 205 or 220.

When Offered:
Spring


Add to Portfolio (opens a new window)