Feb 05, 2026  
2015-2016 Graduate Catalog 
    
2015-2016 Graduate Catalog [ARCHIVED CATALOG]

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MC 640 - Advertising Campaigns

Credits: (3)

The managerial development and execution of consumer, industrial, and institutional advertising campaigns.

Requisites:
Prerequisite: MC 396, MC 446, and MC 456 or MC 480 with grades of C or better.

When Offered:
Fall, Spring



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