Dec 06, 2025  
2015-2016 Graduate Catalog 
    
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2015-2016 Graduate Catalog [ARCHIVED CATALOG]

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HN 841 - Consumer Research - Fundamentals

Credits: (1)

Fundamentals of consumer research in terms of  organizing and executing studies.  Planning studies, selecting products, recruiting target consumers, and organizing study execution are included.  Lecture.

Requisites:
Prerequisite: STAT 703

When Offered:
Fall


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