MC 421 - Advertising Sales

Credits: (3)

Advertising sales applied to print and electronic media. Includes designing and writing retail ads, campaign development, production and sales techniques. Legal, ethical, and regulatory issues covered.

Requisites
Prerequisite: MC 120 or MKTG 400 with a grade of C or better and a 2.5 GPA upon completion of 30 or more hours.

When Offered
Fall

UGE course
No

K-State 8
None