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May 07, 2024
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MKTG 241 - Marketing Plans for New VenturesCredits: (3)
Marketing plans for new ventures will give students the opportunity to develop practical skills in marketing new products or services in an entrepreneurial, small business environment. Students will create a marketing plan for a new product or service working in collaboration with other students. This plan will include decisions concerning the 4 P’s of marketing–product, price, promotion and place, with the greatest emphasis on promotional activities.
When Offered
On sufficient demand
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