The major in Professional Strategic Selling will build upon the existing sales coursework in Marketing. The establishment of a major in professional strategic selling would:
- Provide a full range of coursework aimed at developing students selling skills;
- Provide an avenue for students who are seeking a sales career to more fully prepare for the realities of the sales role.
- Allow KSU to compete for the growing number of students who desire the opportunity to study the professional strategic selling within the context of business.
- Continue to develop strong connections with businesses locally as well as nationally; a sales major will influence the desire of businesses to recruit for entry level sales positions at K-State;
- Meet the business community’s ever-growing demand for well-prepared sales talent.
The Major in Professional Strategic Selling will focus on the business skills needed to be successful in a sales career. Moreover, this major will open numerous opportunities for our students; recent reports note that demand for well-qualified sales talent is high, and yet the availability of such talent is limited, largely because few universities offer programs in sales education.
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