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Nov 21, 2024
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2019-2020 Undergraduate Catalog [ARCHIVED CATALOG]
Professional Strategic Selling (BSBA)
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 Return to: Marketing
The major in Professional Strategic Selling will build upon the existing sales coursework in Marketing. The establishment of a major in professional strategic selling would:
- Provide a full range of coursework aimed at developing students selling skills;
- Provide an avenue for students who are seeking a sales career to more fully prepare for the realities of the sales role.
- Allow KSU to compete for the growing number of students who desire the opportunity to study the professional strategic selling within the context of business.
- Continue to develop strong connections with businesses locally as well as nationally; a sales major will influence the desire of businesses to recruit for entry level sales positions at K-State;
- Meet the business community’s ever-growing demand for well-prepared sales talent.
The Major in Professional Strategic Selling will focus on the business skills needed to be successful in a sales career. Moreover, this major will open numerous opportunities for our students; recent reports note that demand for well-qualified sales talent is high, and yet the availability of such talent is limited, largely because few universities offer programs in sales education.
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Admission Criteria
Selective admissions to the major will be employed; students must apply to the program, submitting a completed application form, transcript and resume and participating in an interview process. Criteria for selection will include academic performance, a demonstrated interest in a career in sales, and space availability.
Major Field Requirements (18 credit hours)
Major Field Electives (9 credit hours)
Economics Electives (3 credit hours)
Economic elective must be selected from economics course offerings numbered 500 or above excluding ECON 505 in consultation with the student’s academic advisor. Economics electives may not overlap with economics courses used to complete other requirements for the professional strategic selling major.
Unrestricted electives (15 credit hours)
Any course numbered 100-level or above offered for credit by a university department. Students are strongly encouraged to use their unrestricted electives to complete for-credit experiential learning opportunities, such as internships, community service/engagement, and study abroad.
Total credit hours required for graduation: (120)
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Return to: Marketing
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