Jan 31, 2026  
2026-2027 Undergraduate Catalog 
    
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2026-2027 Undergraduate Catalog
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MKTG 740 - Marketing Technology: Automation and CRM

Credits: 3

Students will develop comprehensive skills to implement and optimize marketing automation and CRM systems, integrating digital strategies to enhance customer relationships and maximize marketing effectiveness.

 

Repeat for Credit
N

Requisites
Prerequisites: MKTG 715, MKTG 720

Typically Offered
Fall, Spring, Summer


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