Jan 30, 2026  
2026-2027 Undergraduate Catalog 
    
2026-2027 Undergraduate Catalog
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MKTG 715 - Mastering Digital Marketing Tactics

Credits: 3

Students will develop expertise in advanced digital marketing strategies to enhance campaign effectiveness, foster customer relationships, and leverage new technologies for impactful brand engagement across diverse platforms.

Note
Marketing Technology Certificate students are not required to take MKTG 715.

Repeat for Credit
N

Requisites
Prerequisites: MKTG 710 (see note)

Typically Offered
Fall, Spring, Summer



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