Dec 05, 2025  
2025-2026 Undergraduate Catalog 
    
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2025-2026 Undergraduate Catalog
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MKTG 844 - Advanced International Marketing

Credits: 3

This course is designed to develop the students’ managerial decision making ability in international marketing. The course will focus on the internationalization process of firms, the unique issues in international marketing, and international marketing strategy. The course will integrate short lectures, class discussions, and case analysis to achieve its objectives.

Repeat for Credit
Y

Requisites
Prerequisite: MKTG 710.

Typically Offered
On sufficient demand


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