Jan 23, 2026  
2024-2025 Graduate Catalog 
    
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2024-2025 Graduate Catalog [ARCHIVED CATALOG]

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MKTG 545 - Marketing Channels

Credits: 3

Study of the quantitative and qualitative factors involved in selecting, developing, managing, and controlling marketing channels of distribution. Includes decision models from industrial marketers through purchasing units.

Repeat for Credit
N

Requisites:
Prerequisite: MKTG 250.

Typically Offered
On sufficient demand


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