Jan 04, 2025  
2023-2024 Graduate Catalog 
    
2023-2024 Graduate Catalog [ARCHIVED CATALOG]

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MKTG 305 - Socially Responsible Marketing

Credits: 3

Ethical marketing practices in the U.S. and global economy. There is a brief introduction to business ethics, ethics within the marketing mix, ethics and the promotional mix and special topics in marketing ethics. It will include case studies to help build experience with real world domestic and global situations and increase critical thinking and problem-solving skills. 

Repeat for Credit
N

Requisites:
Prerequisite: MKTG 250

Typically Offered
Fall or Spring


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