Jan 20, 2025  
2023-2024 Graduate Catalog 
    
2023-2024 Graduate Catalog [ARCHIVED CATALOG]

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MKTG 541 - Retailing

Credits: 3

Designed to introduce the student to the role retailing performs in the distribution of consumer goods and services. The course will survey the retailing environment and incorporate strategic planning from the management point of view; study retail policies and organizations; merchandise control; personnel management; retail accounting and expense control.

Repeat for Credit
N

Requisites:
Prerequisite: MKTG 400.

Typically Offered
On sufficient demand


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