Apr 08, 2025  
2021-2022 Graduate Catalog 
    
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FNDH 848 - Consumer Research – Quantitative

Credits: 1

Methods and issues associated with measuring consumer responses to products including preference testing, preference ranking, acceptance testing, hedonic scales, and consumption testing. 

Requisites:
Prerequisite: FNDH 701 or FNDH 841.

Typically Offered
Fall


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