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Oct 08, 2024
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MKTG 842 - Advanced Marketing ResearchCredits: 3
Application of advanced research methods to help solve marketing problems. Intensive examination of experimental and survey designs, data collection methods, and selected multivariate analysis techniques are covered.
Requisites: Prerequisite: STAT 351, MKTG 640, and MKTG 642.
Typically Offered On sufficient demand
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