Apr 19, 2024  
2019-2020 Graduate Catalog 
    
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2019-2020 Graduate Catalog [ARCHIVED CATALOG]

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MKTG 625 - Entertainment Marketing

Credits: 3

Examines the entertainment industry using strategic marketing approaches to assess market opportunities, develop marketing strategies, and design implementation tactics.

Requisites:
Prerequisite: MKTG 400.

Typically Offered
Fall, Spring


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