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Sep 07, 2024
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MKTG 810 - Marketing Concepts and ResearchCredits: 3
Presents marketing concepts and marketing research concepts at the graduate level. Emphasis is directed toward managerial strategy development using marketing theories and applied marketing research techniques.
Requisites: Prerequisite: Three hours of economics, three hours of statistics, and MATH 205 or MATH 220.
Typically Offered Spring
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