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Sep 27, 2024
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HM 464 - Revenue ManagementCredits: 3
Analysis and interpretation of key lodging statistics including occupancy percentage, average daily rate (ADR), revenue per available room (REVPAR), customer profiles, etc. Overview of forecasting methods and pricing and distribution channel strategies. Emphasis on concepts and practices of revenue management in the hotel/lodging industry.
Requisites Prerequisite: HM 361, Junior standing.
Typically Offered Spring
K-State 8 Empirical and Quantitative Reasoning
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