Dec 11, 2025  
2016-2017 Undergraduate Catalog 
    
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2016-2017 Undergraduate Catalog [ARCHIVED CATALOG]

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MKTG 545 - Marketing Channels

Credits: 3

Study of the quantitative and qualitative factors involved in selecting, developing, managing, and controlling marketing channels of distribution. Includes decision models from industrial marketers through purchasing units.

Requisites
Prerequisite: MKTG 400.

Typically Offered
Fall or Spring

UGE course
No

K-State 8
Social Sciences


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