Feb 06, 2026  
2014-2015 Graduate Catalog 
    
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2014-2015 Graduate Catalog [ARCHIVED CATALOG]

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MKTG 842 - Advanced Marketing Research

Credits: (3)
Application of advanced research methods to help solve marketing problems. Intensive examination of experimental and survey designs, data collection methods, and selected multivariate analysis techniques are covered.

Requisites:
Pr.: STAT 351, MKTG 640, and MKTG 642.

When Offered:
Fall, odd years on sufficient demand


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