AT 845 - Consumers in the Apparel and Textile Market

Credits: (3)

Analysis of apparel and textile consumers and their decision-making processes; examination of internal and external factors influencing evaluation and purchasing behavior in order to predict future behavior consumption and purchasing patterns.

Requisites:
Pr.: AT 645.

When Offered:
Spring, odd years

Kansas State University

Course Catalog

AT 845 - Consumers in the Apparel and Textile Market