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Apr 16, 2024
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MC 576 - Mass Communications and Political Campaigns
The roles of journalism, advertising and public relations in political campaigns. Examines campaign communication strategies, staffing, and the role of political consultants. Analyzes how voter decision making is affected by mass communications and how voters develop attitudes about candidates and issues.
Credits: (3)
Requisites:
Pr.: MC 110 and either MC 200, MC 211, MC 221, or MC 280
When Offered:
Fall, in alternate years
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