Dec 05, 2025  
2010-2011 Graduate Catalog 
    
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2010-2011 Graduate Catalog [ARCHIVED CATALOG]

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MKTG 842 - Advanced Marketing Research

Application of advanced research methods to help solve marketing problems. Intensive examination of experimental and survey designs, data collection methods, and selected multivariate analysis techniques are covered.

Credits: (3)

Requisites
Pr.: STAT 351, MKTG 640, and MKTG 642.

When Offered
Fall, odd years on sufficient demand


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