Dec 05, 2025  
2010-2011 Graduate Catalog 
    
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2010-2011 Graduate Catalog [ARCHIVED CATALOG]

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MKTG 545 - Marketing Channels

Study of the quantitative and qualitative factors involved in selecting, developing, managing, and controlling marketing channels of distribution. Includes decision models from industrial marketers through purchasing units.

Credits: (3)

Requisites
Pr.: MKTG 400.

When Offered
Fall or Spring


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