Mar 29, 2024  
2017-2018 Graduate Catalog 
    
2017-2018 Graduate Catalog [ARCHIVED CATALOG]

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MC 576 - Mass Communications and Political Campaigns

Credits: 3

The roles of journalism, advertising and public relations in political campaigns. Examines campaign communication strategies, staffing, and the role of political consultants. Analyzes how voter decision making is affected by mass communications and how voters develop attitudes about candidates and issues.

Requisites:
Prerequisite: MC 110 and either MC 200, MC 211, MC 221, or MC 280.

Typically Offered
Fall, in alternate years


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